Focus on Reduction in ACOS

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Client Challenge:
A fashion Accessories brand had high ad spend (ACoS 50%+), poor keyword rankings, and low conversions on Amazon U.S.

Scale Haven Solution:

• Optimized listings with SEO-rich content & new lifestyle images.
   
• Rebuilt PPC campaigns with manual targeting & negative keywords.
   
• Fixed catalog errors and launched A+ Content for stronger brand presence.
   

Results in 90 Days:

• ✅ ACoS reduced to 23%
   
• ✅ Sales doubled (+115%)
   
• ✅ Top 5 rankings for core keywords